Aug 09, 2022 12:30 PM - 2:00 PM
Online only
As water service professionals, our core focus is to protect public health and the environment. We have traditionally met this public health mission as a silent service. Today, however, sensationalism around drinking water quality or infrastructure incidents, widespread broadcasting through social media, and the growth in public distrust of government agencies mean your community needs to hear from you.
This presentation will prepare members for the fast-paced way news travels today and equip participants with tools to respond appropriately. This interactive format will concentrate on risk communication strategies and techniques based on industry expert knowledge and utility lessons learned, providing best practices for risk communication and increasing comfort with communicating in a crisis.
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